Rebekah Carver is a real estate agent operating out of Manhattan and Brooklyn. She was a co-owner of Brooklyn Hearth Realty and has recently joined with Douglas Elliman—becoming part of the largest brokerage in the New York Metropolitan area and the fourth largest residential real estate company nationwide. To signify this new venture Rebekah approached us to develop her personal branding in a way that stayed true to the values she has held while also fitting in with her new career path.
We wanted to capture Rebekah's ability to make lasting connections— she often works with the same clients over many years and many properties—as well as her attention to detail. We developed a custom wordmark with many connecting letters to highlight the theme of connections and attention to detail. We also developed a monogram reminiscent of NYC subway lines with a delicate nature to contrast the bolder wordmark. The rest of Rebekah's brand from color palette to photography direction is styled to capture her warmth and caring nature, as well as her sophisticated eye.